How To Make Money On Twitch?

6 min readDec 6, 2021


7 Best Ways To Make Money On Twitch For Gamers

how to make money on twitch
Photo by Kadyn Pierce on Unsplash

Do you love to play video games and want to monetize this skill? Twitch is one of the leading video-sharing platforms and a great competitor of YouTube. It has over 4 million broadcasters and attracts nearly 18 million daily users. This excellent platform is primarily known for streaming and live videos.

Hence, if you are a gamer and want to turn this passion into making money online. Then creating a channel on Twitch and streaming your videos while playing the game can be a solid idea.

Because the streamers on Twitch earn money through subscriptions, ad revenue, affiliate marketing, merchandise selling, sponsorships, and even donations. However, to get most of these best ways to make money on Twitch, you need to build an audience on this platform.

But don’t worry about it because, in this article, we will discuss how to make money on Twitch. And we will also cover each essential element in detail.

How To Make Money On Twitch As A Beginner?

When you are just starting at Twitch, you won’t have many audiences to watch your streams. Hence, to monetize your content for motivation, you can focus on the below-mentioned ways to make money on Twitch as a beginner.

#1. Sell Merchandise

If you want to sell merchandise for your channel, you can also do that. You can create shirts, jackets, stickers, mugs, and more on third-party sites like Spreadshop or Redbubble.

And from your store to your Twitch channel, you can share the link with the audience. So, whenever your fan purchases your merchandise, you earn a profit. So, it is a great way to earn money on Twitch as a novice gamer.

#2. Get Donations

The great thing about Twitch is that fans or viewers can support your channel if you offer an entertaining stream. They can give you donations to keep your Twitch channel growing. And it is also one of the primary sources for the Twitch streamer’s earning.

Hence, add the “donate” button to your channel and integrate your “Paypal Account’ or other third-party application. So, you can receive donations from your audience.

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#3. Earnings From Brand Partnership

Another best way to make money with Twitch is through a brand partnership. In this, you can promote the brand or its product to your audience. However, don’t be confused with the Twitch partnership and affiliate program, it’s different, and we will discuss it later.

However, not you should know that you can promote the other company’s products, such as hardware or software products, and earn up to 20% commissions. Many big streamers use this approach to make passive money on Twitch.

how to make money on Twitch
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How To Earn Money On Twitch As a Twitch Partner Or Affiliate?

Once you build a decent number of subscribers for your Twitch channel. You can try the following ways to make money with Twitch. All of them are excellent and can help you earn passive money.

#4. Ads Revenue

It is one of the most significant ways to make money with Twitch. And most of the game streamers love to earn from it. Hence, if you want to join the Twitch Affiliate program, you will meet some criteria mentioned below.

#1. You must have broadcasted at least 500 minutes of content.

#2. Also, you must have completed seven special broadcast days on Twitch.

#3. Your channel also has at least three concurrent viewers to watch your streams.

#3. At last, you need to obtain 50 followers for your channel by creating quality content.

If you meet all these criteria, you get eligible to apply for the Twitch affiliate program.

#5. Channel Subscription

It is another way to make money online with Twitch, and it can generate decent earning for your channel as well. So, if you want to know how to make money on Twitch, you can also earn from a channel subscription. It is because Twitch asks for the subscription charges whenever your viewer wishes to subscribe to your channel.

And the subscription starts at $4.99, $9.99, and ends at $24.99. So, it can be one of the best ways to make money with Twitch. Because the more subscriptions your channel will get, the more money you will make.

Read: Ways to make money by playing games

#6. Bits Or Virtual Cheers

It is another way your channel can monetize on Twitch. In this, viewers can purchase the bits or virtual cheers to support their favorite creators. The price for 100 bits is $1.40, and it goes more when viewers buy more bits.

So, the viewer can support the channel of their favorite creator. And these viewers can lend this monetary support using the chat feature during the stream.

#7. Earn From Game Sales

You can also make money by selling games and other accessories. For example, you are playing any game, and you can place the buy button for the game.

And whenever your viewers purchase such a game or other component referred by you, you get a share from the sales. Typically, creators earn a 5% share from the sales amount.

how to make money on Twitch
Photo by Caspar Camille Rubin on Unsplash

How To Build An Audience On Twitch?

So, you have learned how to make money on Twitch, but you might be looking to know how you can grow your Twitch channel. So, here are some pro tips you can use to grow your Twitch channel.

#1. Decide your niche or the video games you will play. These games can be Pubg, Fortnight, and other games.

#2. Keep producing quality content, record videos at decent quality, and add voice elements.

#3. Be consistent; don’t lose your hope, as you will not get overnight success.

#4. Share your Twitch videos on Facebook, Instagram, Twitter, and YouTube as well. You can also share a short video clip and ask the audience to click on the link to watch the complete video.

#5. Stay active when you do commentary during the game stream, ask exciting and funny questions. You can also crack jokes and share random stories to engage with the audience.

#6. Ask your viewer to share your channel and recommend it to their friends. You can also ask them to subscribe and support your Twitch channel.

#7. Join relevant affiliate programs and share the link of authentic and relevant products. So, you can monetize even a tiny audience for some cash.

#8. Keep producing content is the primary key to success on any video-sharing platform. Hence, maintain it and stay active when communicating with your audience.


So, in this article, we discussed how to make money on Twitch as a beginner and pro. You have learned the seven best ways to make money on Twitch. And you also learned how you could build your audience and grow the Twitch channel.

Hence, I hope you have a decent idea about how you can monetize your content on Twitch. If you liked this information stay tuned with me as I keep sharing articles about making money online.

Also, you can follow me and subscribe to the newsletter for updates.

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An freelance content writer and blogger I'm passionate about tech, finance, marketing and writing hacks, and I love to share my knowledge and tips with others.